Love Island's Kem on false stories, fashion and famous friends...
Love Island was arguably the breakout show of the summer and for winner Kem Cetinay life couldn’t be more different.
He and girlfriend Amber Davies got to split the £50,000 prize money and they’re now enjoying the lucrative wave of nightclub appearances, paid social media posts and fashion endorsements. Kem, 21, was recently named boohooMAN’s first UK ambassador and the Essex boy can’t believe what’s happening to him.
‘It’s been quite surreal,’ Kem tells Now. ‘You just have to take everything in your stride.’
But just weeks after leaving the villa, he experienced the downside of fame when a former friend sold a story claiming it was only a matter of time before he broke Amber’s heart. In our exclusive chat, Kem discusses dealing with the inevitable negativity and his budding friendship with Mark Wright…
How are things with you and Amber?
Amazing. We’ve actually gotten so much closer and stronger since leaving the villa – I didn’t think we could! It’s hard because we’re both so busy, which is great, but it can be quite emotional when we can’t see each other.
What plans have you got coming up?
I’m going to take her away for her 21st birthday in October. I’m not going to say where because I want to surprise her. We’re just trying to enjoy our relationship and make the most of it.
You both recently hung out with Mark Wright and Michelle Keegan…
Yeah, they invited us round. They’re both really nice people and the four of us are going to go out for dinner and a proper chat.
Would you say Mark is your mentor?
I sort of knew him before I went on the show – not well, but briefly. When I left the villa he sent me lots of really nice messages saying he wanted to meet up and give me advice. So yeah, I do look up to him.
What did you think of the story claiming you’ll break Amber’s heart?
The most annoying thing is you can’t tell every person in the country that a story isn’t true. When I read that story I laughed and then I got upset. It’s not nice to see things like that.
What’s the latest on your TV show with Chris [Hughes, Kem’s Love Island co-star and BFF]?
We don’t know full details ourselves yet! But it’s coming soon.
Olivia [Attwood] was recently pictured hanging out with her ex. What do you think of her relationship with Chris?
Some people aren’t fans of Olivia but I think she’s one of the nicest girls I’ve ever met. She keeps Chris on his toes and I think they’re perfect for each other.
You’re working with boohooMAN – how would you describe your style?
I like to think it’s different. I do like the typical skinny jeans, long-sleeved tops and denim jackets but I like a lairy shirt and bright trainers. I love to keep things versatile.