Ben Cooke reveals all at PPQ

Celebrity snipper Ben Cooke‘s brief at the PPQ catwalk show at London Fashion Week was Yesterday’s Today Do.

Ben, who’s worked with the likes of Victoria Beckham, Leona Lewis and Amanda Holden, told Now, ‘PPQ’s Amy came up with the name Yesterday’s Today Do. It’s a slept-in, textured, centre-parted, down-do.

‘All of my girls have had their hair washed with Herbal Essences Beautiful Ends Shampoo and Conditioner.

‘We’re crimping all our girls’ hair underneath at the nape of the neck as hidden scaffolding to create volume, then tonging the rest randomly with varying-sized tongs for a look that’s very loose, very sexy, slightly gothic, very cool.

‘Right at the ends, I’m going to use Herbal Essences Beautiful Ends Split Ends Protection Cream as a styling product. It’s in my back pocket ready to go!’




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Shop online for Ben Cooke‘s PPQ hair tool kit…

Alison Tay