Not everyone wants to see Kim Kardashian's bare bum y'know!
Kim,34, oiled herself up and posed starkers for Paper magazine, whilst older sister Kourtney, 35, flaunted her pregnant body on the digital cover of DuJour magazine (If you needed reminding, check out the pics above).
Although the photos may have made us all wide-eyed and gawpy, Michelle Mone, founder of lingerie brand, Ultimo, was certainly not impressed.
Alongside a snap of Kim and Kourtney‘scover shots, Michelle wrote: ‘I’m not a prude but how are these #kardashians a role model to young girls? Keep your knickers on.’
Ouch! Maybe Michelle should kindly send some Ultimo undies over to the Kardashian women.
Earlier this year, the award-winning female entrepreneur also made another harsh comment about Kim‘s famous derriere.
Talking about how she’s taken up running, Mone explained: ‘It’s helping keep my Kim Kardashian ass off. I’ve got a few pounds of fat to get off of it. I can’t understand why women want an ass like Kim Kardashian.‘
Crikey – she’s really not a fan. Michelle isn’t the only one who’s previously taken a dislike to a Kardashian booty shot.
Glee actress, Naya Riviera, commented on Kim‘sPaperphoto on Instagram saying: ‘I normally don’t. But… you’re someone’s mother…’
Of course, Kim‘s hubby, Kanye West, will always be a fan of the curvy star’s bottom.
Posting the hashtag, #ALLDAY, under a snap of the Paper magazine photo and re-tweeting Kim‘s white bikini belfie taken earlier this year alongside the words: ‘HEADING HOME NOW’, Kanye is well and truly loved-up with his wife’s booty.
It’s not just exposed photos of Kim that have received criticism. The mother-of-one’s April 2014 Vogue cover shoot alongside rapper husband, Kanye, received plenty of stick from a wealth of famous faces.
When the Kimye issue was released, actress, Sarah Michelle-Gellar tweeted: ‘Well……I guess I’m canceling my Vogue subscription. Who is with me??? [sic]’
World famous supermodel, Naomi Campbell, also reacted pretty negatively. When asked about the cover, Naomi simply laughed: ‘I do not want to comment’, whilst her facial expression gave everything away.
We sit and wait for the next Kardashian controversy…