Redhead Karen Elson takes over role
The luxury knitwear company has replaced the actress with redhead Karen Elson.
‘[Angelina] overshadowed the brand,’ says chief executive officer Glenn McMahon tells WWD.
‘We wanted to make a clean break from actresses and steer away from blondes and cleanse the palette.
‘We needed to show a modern point of view of St John. We have evolved.’