Katie Price congratulates Sainsbury's for using a little girl who has Down's syndrome as a model
Katie Price applauds Sainsbury’s for using seven-year-old Natty Goleniowska, who has Down’s syndrome, as the face of its children’s clothing campaign ahead of hundreds of other hopefuls.
Natty will star in the Back To School campaign online, in stores and in magazines this summer.
‘Last year, I was pleased to see that Marks & Spencer had the courage to use a child with Down’s syndrome in its Christmas catalogue,’ says Katie, 36.
‘It was the first time a mainstream retailer used a child with a disability in its advertising and promotional campaigns.
‘For years, I’ve been shouting from the rooftops about my son Harvey and what he’s had to endure daily and continues to endure.
‘I’ve also highlighted the importance of family as a support network. Some people have criticised me for bringing my child into the public domain, but I want to be proud of Harvey and use my position as a voice for other families out there. Harvey is an inspiration to many.
‘I don’t want to be afraid of being proud of my disabled son, to worry about not fitting in with society or disturbing the routine of the public when he has a “behavioural” episode or ‘inconveniencing’ people with loud outbursts when on escalators, in shops or restaurants.
‘These are scenarios that people take for granted daily, yet they can cause the most stress for many families that have children or adults with a disability. We’ve experienced the “you’re different” tag.
‘Natty modelling for Sainsbury’s is a great step forward in making children with Down’s or disability more accepted and helps ensure their inclusion within society.
‘Let’s hope these barriers are finally broken and that the London Paralympics wasn’t just a moment in 2012 but a continuing cause for acceptance.‘