Vogue Williams has admitted she's proud of husband Spencer Matthews after giving up alcohol and launching a new "clean liquor" company 18 months after quitting the booze.

The model turned reality star who has one-year-old son Theodore with the former Made In Chelsea lothario Spencer Matthews has taken to her Instagram to share her pride at this milestone.

She uploaded a snap from their wedding, and captioned it, “So unbelievably proud of my husband and best friend @spencermatthews . He has always been incredible to me but to watch how he’s transformed his life over the last 18 months has made me love and admire him even more. Since becoming sober he’s been working on his own project, the @cleanliquor company. I truly believe that the way we drink is changing and @cleanliquor is going to make a massive difference to so many peoples lives including my own. Gone are the anxious hangovers but the enjoyment of a drink is still possible! Give them a follow.”

READ MORE: Spencer Matthews has seriously slammed the cast of Made In Chelsea

And fans rallied round with support. One wrote, “Can’t wait to try this – I’m also 18months AF – well done Spencer.”

A second said, “I’m so excited at the thought of alcohol free gin, designated driver nights are just a bit boring with a soft drink or alcohol free beer. In my eyes I think he’s on to a winner with this one.”

And a third added, “Your husband is really great doing that is an inspiration to many young people who think to go out and get drunk and not know what they’re doing and wake up with a massive hangover. Well done to your husband.”

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On the 12th of November I will be launching something incredibly exciting and personal to me – @Cleanliquor. Sobriety is a lifestyle choice I made a few months before becoming a dad. In the back of my mind for many years, I had always felt that my relationship with alcohol, although seemingly harmless was unhealthy and somewhat destructive. Drinking lead me to make poor decisions and achieving my full potential was slipping away. I had abstained from alcohol for lengthy periods at a time but in doing so had made drinking at the end of that period a reward – a pat on the back for my achievement. It was a vicious cycle… I had to change my relationship with alcohol in order to become the man that I knew I could be and that my family would be proud of. Sobriety has opened my mind and unlocked parts of me that I didn’t even realise existed. I am more ambitious and hard working now than I have ever been and there has been a serious shift in my priorities and what’s important to me. My wife and son are my world and being there for them in every way possible is the only thing that matters to me… that and my work…. Over the last year and a half I have learnt an awful lot about the low and no alcohol sector and what it has to offer and have developed a business to compete in that sector at the highest level. If you are sober curious, we are for you. I’m incredibly proud to invite you to follow @cleanliquor and join us in discovering a different way to drink. Cheers to that! #DrinkDifferent

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Speaking about his journey Spencer said he decided to change his relationship with alcohol before becoming a dad after he felt it was “unhealthy and somewhat destructive”.

She continued, “Drinking lead me to make poor decisions and achieving my full potential was slipping away. I had abstained from alcohol for lengthy periods at a time but in doing so had made drinking at the end of that period a reward – a pat on the back for my achievement. It was a vicious cycle… I had to change my relationship with alcohol in order to become the man that I knew I could be and that my family would be proud of.”

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HAPPY HALLOWEEN from DUMBO!!🐘🎃

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Looking back on his new teetotal life, he admits he’s “more ambitious and hard working” than he’s ever been as well as working out what’s important to him.

He continued, “My wife and son are my world and being there for them in every way possible is the only thing that matters to me… that and my work….”

As a result he’s developed a “Clean Liquor” business to compete in the low and no alcohol sector and it will launch on November 12.

Congrats Spencer!